By Alex Dobson, Emily Rainsford and Oliver Sidorczuk
Even when a choice seems quite straightforward, like in the recent European Union referendum, elections can seem confusing, with complex jargon and an increasing number of parties to consider. With the continuing decline of voting according to traditional party ideologies and identities, combined the worryingly low voter turnout amongst young people in particular – just 43% in 2015 General Election – the need for mechanisms to engage voters has never been greater.